The plan: finance and operations
Finance
The finance section answers: what will it cost, where does the money come from, and how much do we need before we start?
Costs
- Start-up costs — everything paid before the first sale: ingredients or materials for the first run, equipment, printing, permits.
- Fixed costs — costs that do not change with how much you produce: a stall fee, a hireage charge, printing the posters.
- Variable costs — costs that rise with each unit: ingredients, packaging, per-item materials.
Unit cost
- You need this figure to set a price deliberately, and you need it again in the review to explain what happened.
Revenue and surplus
- Revenue = price × units sold.
- Surplus = revenue − total costs. Community activities often use "surplus" rather than "profit", because the money is usually going to a purpose rather than to owners.
Start-up funding
- Something must be paid for before any revenue arrives. State where it comes from: a school float, sponsorship, a member contribution repaid from revenue, pre-orders.
- Pre-orders are the single most useful funding technique available to a student activity — customers pay before production, so the activity funds itself and you know the quantity to make.
Cash flow
- A simple week-by-week table of money in and money out, showing the lowest point. Profitable activities fail when they run out of cash before the revenue arrives.
Records
- Decide before cycle one: who records each sale and each cost, and where. Reconstructing figures afterwards from memory is how a review turns into guesswork.
Operations
The operations section answers: how is the good or service actually produced and delivered?
The production process
- Step by step, in order, with who does each step and how long it takes.
- Choose the process deliberately: batch production for a run of identical items, job production for made-to-order.
Schedule
- A timeline with dates: preparation, production, delivery, and — critically — the cut-off for each decision. When is the last moment you can change the quantity?
Suppliers and materials
- Who you are buying from, at what price, with what lead time, and what the alternative is if they let you down.
- Ask about a community or bulk discount. Local businesses supporting a community activity frequently give one, and it is the fastest way to lower unit cost.
Quality
- The standard the product must meet, and who checks before it goes to the customer. In a food activity this is not optional.
Health, safety and compliance
- Food handling requirements, safe use of equipment, supervision, site access and permission, and insurance if required.
- Under kaitiakitanga, plan waste as well: packaging, leftovers, and disposal.
Contingency
- The three or four most likely disruptions with a stated response. Late supplier, low turnout, weather, absence.
Worked ExampleCosting one cycle before you commit
A group plans to produce 80 meals for a community centre in cycle one. Illustrative figures:
- Ingredients: $3.20 per meal
- Packaging: $0.45 per meal
- Hall hire for the cooking session: $60 (whether they make 40 meals or 80)
- Printing flyers: $25
They intend to sell at $5.00 per meal.
Work out the unit cost and the surplus, and identify the risk in the plan.
Step 1 — Separate fixed from variable costs
Variable (rise with each meal): ingredients $3.20 + packaging $0.45 = $3.65 per meal
Fixed (unchanged by quantity): hall $60 + flyers $25 = $85
Step 2 — Unit cost at 80 meals
Step 3 — Surplus if all 80 sell
Revenue = 80 × $5.00 = $400
Total costs = $85 + (80 × $3.65) = 85 + 292 = $377
Surplus = 400 − 377 = $23
Step 4 — Find the risk
A surplus of $23 on $400 of revenue is a margin of under 6%, and it depends on selling every meal.
Check what happens at 60 meals sold (75% of plan), with 80 still produced:
Revenue = 60 × $5.00 = $300. Costs are unchanged at $377, because the food was already made.
Loss = $77.
Step 5 — State the fix
The plan is fragile because the fixed costs are spread thinly and the margin per meal is only $1.35 above variable cost.
Three deliberate responses, in order of value:
- Take pre-orders so production matches confirmed demand — this removes the entire risk rather than reducing it.
- Ask the community centre to waive or reduce the hall hire, since the activity serves its own members. Removing $60 of fixed cost lifts the surplus at 80 meals from $23 to $83.
- Reconsider the price. At $5.50 the surplus at 80 meals is $63, but a higher price may conflict with the well-being purpose — which is exactly the conflict the plan's stated priorities should already have settled.
Unit cost $4.71; planned surplus $23; the activity makes a loss if fewer than about 76 meals sell.